Productions

This manual details all the available options that can be filled out for a Production to show content on your website.

Video Manual: Productions

Productions Overview

Production Types

• Default: use this for a theatre show or performances

• Movie: use for film screenings. Additional information can be added about duration, release year. Movies can have a slightly different template (if implemented) to make space for all the different times a movie can play on a day or week. You can also use the Cinema planner layout that is suitable for movie theaters with multiple Halls or Screens.

• Long-term event: Use this when an event spans several days, weeks or months, like an Exhibition. These Productions can be shown on top of every calendar view and remain visible between start and end date (Default Productions usually disappear after start time).

• Course: This is a special case for courses. They come with an additional overview page with separate filter options. A Course is usually not for sale online. A Contact form is used to subscribe to the course. There is also a option to add a link to an external destination for the course enrollment.

Production Settings

• Production code: A unique code for each Production. During an import this code will be created for you. Without an importer, you can make up a unique code yourself.

• Production Box-office id: This field is imported from your Ticketing System during import. It is used to create external order URLs to navigate Visitor to the Purchase Path of your Ticketing System (when not integrated). For a manual event, you can leave it empty.

• Supertitle, Title & Subtitle: Additional information about the Production. Title is always imported with the Event updater. Supertitle and Subtitle can sometimes be imported. Check your Event Updater settings to see if these can be overwritten in Peppered.

SEO fields

• Slug: Buy default the title of the Production will be used to create the URL for the Production Page. You can overwrite that here (with a multilingual option).



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Top Tip! Note all our URLs have a unique identifier at the end for redirect and SEO purposes. You can read more about that in How to manage your URLs.

• Meta title: The (short) title as displayed by a search engine. This is automatically filled by combining the title and subtitle, but you can overwrite it when needed to make it shorter or more descriptive. Recommend keeping this to 60 characters in length

• Meta description: The (short) description as displayed by a search engine. Recommend keeping this to 160 characters in length.

• Performer: in order to communicate the right information to search engines, you can select which field (title or subtitle) is about the performer. Some theaters prefer to have the name of the performer first (as title), and the name of the production underneath (as subtitle). Also you can fill out whether your artist is a group (or collective), or one person in the Performer type field

• Attendance: the attendance is about the way this event will take place. In your venue (offline), via a streaming (online) or maybe both (mixed)! If you choose online, the optional extra step for a "healthy check" will not be displayed during the order process. This will only be shown for offline shows.

SEA fields

• Title for Google Ads: This is automatically filled by combining the title and subtitle. You can overwrite it when needed to make it shorter or more descriptive. Maximum character count is 40.

• Description for Google ads: Maximum character count is 90.

• Enable remarketing for Google Ads: Adds the Google remarketing property to the dataLayer for all events in this production and includes the events in the Google Ads event feed.

• Title for Meta: This is automatically filled by combining the title and subtitle. You can overwrite it when needed to make it shorter or more descriptive. Maximum character count is 40

• Description for Meta: Maximum character count is 83.

• Enable remarketing for Meta: Adds the Meta remarketing property to the dataLayer for all events in this production and includes the events in the Google Ads event feed.

Content fields

• Tag line: the Tag line will be shown in the agenda overview. It can be a short teaser to give some more information about the Production. Check the image below to see where all these items are placed.

• Teaser: this content is mostly shown at the top of the production detail page. This text can also be used in your mailings. More information about the content in your mailing will follow further along on this page.

• Description part 1: the most used field to show text.

• Side Note to description part 1: short side note, which can be shown on the left (example in the picture below) or on the right side of the description part 1.
• Layout of the Side Note can be changed by using the Parameter contentAlign in Routes & Parts > Description Part 1

• Description part 2: if you have lots of text content it may be best to split it into two parts.

• Primary Video URL: if you have a really nice movie or teaser to show, add it here! The video will be used in the calendar overview, on the Homepage for featured productions, and the video will appear on top of the page of the Production.

• Secondary video/audio URL: For this the video is not shown on top of the Production page. Usually between different text parts, depending on where you placed your video/audio part on the Production page (see Routes & parts module). You can also place links to audio files, playlists, podcasts on Soundcloud or Spotify. Always use the direct URL of the file, not the embed code. For more information have a look at our guide on embedding content.

• Quote & Quote source: got any nice reviews about your show? You add that here. Shorter quotes will look good on the page. The source of the quote will be written underneath.

• Programme: this is mostly used for classical concerts to inform about the programme of the concert.
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Good to know! You could also use it for more quotes or reviews if needed!

• Credits: add the credits list to the show page (for example direction, actors, sounds, etc.)
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Good to know! There is also a separate People module which can be used if you have artists that play often, if you have a production house, or if you want to display biographical elements about some artists.

• Mailing Description: Only add if Mailings module is used. If you leave this field empty, we will automatically use the Teaser or the Description 1 of the Production in the Mailing. You can override that with specific Mailings Content here.

• Eticket information: Will show extra information on the Peppered HTML e-tickets.

• Cost Explainer: Only check this box if you want to override the default Cost explainer text (the default text can be found in Template texts). 
• To hide the general Cost explainer for a specific Production, check the box and leave the text field empty. (Use this when you don't have service costs for the Production).
• To use a specific text for a event: select the checkbox and add your text. (Use this when there is an extra fee for this production), the default text will be overwritten. Don't forget to change the amount of service costs in the Box Office!

• Alternative Search Terms: Add search terms related to your Production. The alternative search terms work within your own website. Here you can add common misspellings of names or titles, so people still end up with the right search results.

• Custom data: This field can be used for all kinds of purposes, usually to add custom data some outgoing feed. If you don't know this field, you probably don't use it.

• Genres and Tags: Add genres and tags. This is mostly used for the filters of the agenda page, and also to select related Productions to show in the Suggestions part. These usually sync from your Ticketing System.

• Suggestions: Generally shown at the bottom of the Production page. Related productions will be shown as suggestions for further purchase. If a genre is selected, the suggestions will automatically be within the same genre. You can also manually select the suggestions that you think customers would be interested in. You can choose an unlimited amount of productions here. The part will show the first couple of upcoming productions that are still on sale. Note: For Suggestions default settings, go to Control Panel > Events > Suggestions)

• Featured Themes: some of your shows will relate to specific themes. Add a Theme here that you would like to highlight on the Production page. It will appear as a Banner. The theme does not have to be connected to the Production.

• UiTdatabank type & UiTdatabank thema: Extra meta data for the UiTdatabank export (Belgian websites only)

Additional Content fields for Movies and Courses

Movies

• Director

• Cast

• Release date: This can be used to order Movies when no events are added.

• Running Time

• Production year

• Country

• Language

• Subtitles

• Ratings
• Age
• Category: These can have icons attached to them.

Courses

As Courses as Productions, they have no linked Events, and are not integrated into the purchase path, they work in a slightly different way.

• Status: The status is set at the Production level. The status works slightly different - visible, not visible, enrollment not possible (disables the link to the enrollment form).

• Priority: For sorting on the Course overview page. Default sorting is by ascending priority first, alphabetically second.

• Min. age and Max. age: Creates a date range in the Side Note, can be used as a filter.

• Start date*: Required field

• Start date text alternative: Replaces that Start date, if the start date is not known or it doesn’t have a fixed start time.

• End date

• End date enrollment*: Required field

• Notify registration email: Add email of where any registration notifications should go.

• Time: Time of course. Can also be a time range.

• Days: Use if Course is only on specific days i.e. only Tuesdays, Thursdays and Saturdays.

• Price

• External enrollment URL: Add a link to an external destination for the course enrollment. This could be an external form, or a landing page from your external ticketing system. This will override any default links to internal courses enrollment forms.

IFrame

• Add a link into the Iframe field. Note: make sure to always choose the embed link.

• pTop and pButton are used to add or remove ‘white’ space around your Iframe. It is automatically set on 0px (which means 0 space around your Iframe). You can add for example 15px or 30px to create some extra space around your Iframe.

• With bgColor you can choose the colour of your background around the Iframe.

Properties

• Highlight in Overview: Make the event bigger within the Agenda page (overview). Do not use this for every show, only the ones that you would like to highlight.

• Hidden from overviews and homepage: When selected these shows will not be listed in the event overviews (Agenda) or on the featured part on the Homepage. It will still be searchable on the site.

• Featured on home: The show will be highlighted on the Homepage within the Featured Part. This part normally lists Productions based on upcoming dates, chronologically. By checking this box it will be shown first even when the date is further in the future.

• Minimize in brochure view: makes a smaller view within the brochure lay out.

• Visible when no events are Connected in specific cases you will have a Production without events. For example, if you have a movie that will be released on another date in the future i.e. "coming soon". With this property the Production page will be visible even if there are no connected events/dates.

Media

• General Media: Is used as the main visual for your Production in all marketing channels. The first image you upload is the main image. Extra images uploaded will be shown in an image gallery on the Production page.

• Posters: Images uploaded in this section will remain their original aspect ratio, and be shown in the sidebar of the description on a Movie page, in the brochure overview pop-up and in the movie Cinema planner overview.

• Reviews: Upload images here for reviews. Extra text can be added in the image description. All reviews will be shown in a slider when the review part is enabled.

People

To add a Manual Production